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Pioneers of our Modern Natural Health Movement
“As I researched my new book, The Raw Truth, I hit
upon the idea of starting each chapter with a “Legend of Health.” The
idea basically springs from the fact that most of the “new” health
trends were actually espoused years ago by forward thinking individuals
who served as the pioneers of our modern natural health movement. They
championed this message in the face of great adversity and even ridicule
from the conventional medical establishment.”
Dr. Élie Metchnikoff 1845-1916
 “Born
in 1845 in the Ukraine, Élie was the son of a military officer in the
Imperial Guard and a scientific genius. He studied natural sciences at
the nearby university of Kharkoff and showed that he was an academic
prodigy by completing four years of university in just two years.
Armed with a doctorate in zoology, Metchnikoff earned
a glowing reputation for his research skills in microbiology. When Louis
Pasteur offered him a post at the Pasteur institute in 1888, Metchnikoff
moved to Paris to work alongside the world-renowned French chemist and
top scientists of his era.
Dr. Metchnikoff won the Nobel Prize in 1908, and for
his groundbreaking work, Metchnikoff is known today as the ’Father of
Probiotics,’ although the word probiotics didn’t even exist when he made
his seminal discovery. He set out to study Bulgarians from the Caucasus
Mountains to find out why they lived twice as long as their European
counterparts. He surmised that it had to do with the raw, fermented
dairy drink they consumed on an almost daily basis. He theorized that
the good bacteria from the beverage somehow balanced out the bad
bacteria in the gut. Almost 100 years ago, he outlined our modern
understanding of probiotics.” Read more about Dr. Élie Metchnikoff and
his impact on the Raw movement in the Raw Truth book.
John Harvey Kellogg, M.D. 1931-2004
 “Chances
are you’ve heard of Kellogg’s cereal. The story begins with John Harvey
Kellogg, who was born in 1852 to a farming family in rural Michigan.
He decided he wanted to go to medical school so that
he could change the direction of medicine. Kellogg attended the
prestigious Bellevue hospital Medical College in New York City, and in
1875, he earned his M.d. he promptly returned to Battle Creek to start
his practice.
Dr. Kellogg became a highly skilled surgeon who
operated on thousands of colons, (he said that only one percent were
healthy) and became a prolific author on a variety of health topics. He
always wanted to change the direction of health care. Kellogg wasn’t a
shrinking violet afraid to share his opinions, and many of his ideas
were ahead of his time.
He recommended eating whole grain foods, urged urban
families to get enough sunlight, warned of the dangers of eating pork,
and believed longevity was directly related to a healthy diet, exercise,
vitamins and reducing stress.” Read more about John Harvey Kellogg and
his impact on the Raw movement in the Raw Truth book.
Ann Wigmore, N.D. 1909–1994
 “Ann
Wigmore was born prematurely on the Russian steppes of Lithuania in
1909. She was a sickly infant.
Ann became a holistic health practitioner,
nutritionist and whole foods advocate, speaking and writing books with
evangelical fervor about the heath benefits of cereal grass juices and
eating raw ’living’ foods.
Ann was a tireless proponent of green foods for more
than three decades, and at the time of her death in 1994, She was
eighty-four years young—limber, energetic and intellectually sharp.”
Read more about Ann Wigmore and her impact on the Raw movement in the
Raw Truth book.
F. Batmanghelidj, M.D. 1931-2004
 “.Dr.
Batmanghelidj’s clarion call to drink more water was eventually heard by
health-minded readers of his books, Your Body’s Many Cries for Water and
You’re Not Sick, You’re Thirsty!
I was one of those readers, and I can remember gulping
down Your Body’s Many Cries for Water in the late 1990s, thirsty for
information about the importance of keeping myself thoroughly hydrated.
I nodded my head to dr. Batmanghelidj’s assertion that people around the
world, especially in Western cultures, did not drink nearly the amount
of water they need to keep themselves properly hydrated.
Replenishing the body with water throughout the day is vital because
fluids in urine eliminate waste products, keep the digestive system from
becoming clogged, dissipate excess heat, and cool the body.” Read more
about F. Batmanghelidj and his impact on the Raw movement in the Raw
Truth book.
Weston A. Price, D.D.S. 1870-1948
 “Dr.
Price was a scientifically curious individual who wondered why he was so
busy filling more and more cavities of patients sitting in his dental
chair each and every year. The more he considered the reasons why, the
more he believed it was due to poor nutrition.
Just as Henry Ford’s invention of the assembly line
revolutionized the way cars were made, innovative food manufacturing
companies in the early 20th century were discovering ways to streamline
the production of canned and frozen foods as well as boxed cereals,
assorted candies and sweet pastries. instead of housewives preparing
food from scratch—peeling potatoes shucking peas, plucking chickens or
grinding flour—they could purchase the same foods at their nearby
general store or corner market already prepared for them.
’Modern’ foods like boxed cakes, ice cream bars,
sugar-coated cereals and glazed doughnuts, Dr. Price sensed, were the
main reason why frightened children had to be dragged kicking and
screaming into his dental chair. . .
Dr. Price suspected that the ’diet of commerce,’ as he
termed the newfangled processed foods flooding the marketplace, was the
reason why his young patients—as well as their parents—were suffering
from more and more tooth decay as well as chronic and degenerative
diseases. But how could he prove it?” Read more about Dr. Weston A.
Price and his impact on the Raw movement in the Raw Truth book.
Bernard Jensen, Ph.D., D.C. 1908 - 2001
 “Born
in the Central California farming community of Stockton In 1908, young
Bernard followed his father into the field of chiropractic health and
studied the science of chiropractic at a college in Oakland, California.
Much like me, at the age of twenty, Bernard faced
health challenges. A seventh day Adventist physician took an interest in
Bernard’s plight and taught him the principles of eating right and
living a healthy, productive life. He experienced a remarkable
turnaround, which fueled a lifelong interest in understanding the
inherent wisdom in the body’s ability to heal itself.
Dr. Jensen believed that people needed to get away
from their day-to-day routine and concentrate on getting better through
eating the right foods and cleansing. . . ” Read more about Dr. Bernard
Jensen and his impact on the Raw movement in the Raw Truth book.
Mary Enig, Ph.D. 1931- Present
 “Born
in 1931, Mary Enig married and raised three children in Maryland before
returning to school and earning a PhD. in nutritional sciences from the
university of Maryland in 1984.
Her expertise was in the field of lipid biochemistry.
She went on to head a number of studies on the content and effects of
trans fatty acids and authored over sixty technical papers and
presentations. She then became a popular lecturer and author, thanks to
Nourishing Traditions and Know Your Fats: The Complete Primer for
Understanding the Nutrition of Fats, Oils, and Cholesterol, which she
wrote in 2000.
Today, at the age of eighty, Dr. Enig is still going
strong as vice president of the Weston A. Price Foundation and continues
to work on the exploratory development of complementary therapies using
medium-chain fatty acids from whole foods such as coconut and palm
oils.” Read more about Dr. Mary Enig and her impact on the Raw movement
in the Raw Truth book.
Bernarr Macfadden 1868- 1955
 Called
the ’Father of Bodybuilding’ by Time magazine, Macfadden was an
influential proponent of physical culture with a body that once posed as
Michelangelo’s David and a litany of nutritional and health theories
that still resonate today.
Biographer Clement Wood put Bernarr Macfadden on the
same pedestal as American titans who changed the course of history at
the turn of the 20th century. . . including John D. Rockefeller, Thomas
Edison, Henry Ford, Charles, Sumner Woolworth, Harvey S. Firestone,
Amadeo Peter Giannini (founder of Bank of America), and Asa G. Candler
(founder of Coca-Cola).” Read more about Bernarr Macfadden and his
impact on the Raw movement in the Raw Truth book.
About the Author – Jordan Rubin
 Jordan
Rubin is regarded by many as one the most respected and beloved natural
health experts in America. His personal health story has resonated with
millions around the world and is one of the most dramatic natural health
stories ever told. A successful entrepreneur, founder of Garden of Life
whole food supplements, New York Times best-selling author,
international motivational speaker, and television personality, Jordan’s
message of health and hope is a beacon to those looking for answers to
help take control of their own health.
Jordan has written twenty books on health and wellness
with over 5 million total copies in print, including
The Maker’s Diet, which spent forty-seven weeks on the
New York Times Best Seller list and remains popular today with more than
2.5 million copies in print.
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