Are You Living at Your Perfect
Make Your Final New Year’s
Resolution to Lose Weight
Healthy Living Article by Jordan Rubin.
spring, I traveled to Toledo, Ohio, a heavily blue-collar city where
Jeep vehicles have been built since 1941 and home to one of my
favorite team names in baseball—the Toledo Mud Hens.
I had been asked by community leaders to come to the Glass City to
speak about how the Toledans could get healthier. Toledo may bill
itself as the “crossroads of America” since the metropolis lies at the
busy intersection of Interstate 90 and Interstate 75, but the
collective health of its 300,000 citizens was at a junction point as
well. Men’s Health magazine had recently ranked Toledo 98th out of the
100 best and worst cities for men after crunching numbers in 24
categories, including life-and-death data on cancer, heart disease,
and strokes. The joke around town was that the only heavy lifting
Toledo guys did following work was raising a cold long neck after a
long day on the factory floor.
The community leaders were concerned that major
companies were moving out of Toledo because health costs for employees
ran double the national average, making the cost of hiring Toledo
residents too expensive.
I had been working on a program called “Perfect
Weight America,” a health and wellness plan that covered diet,
supplementation, exercise, cleansing and detoxification, and stress
management. I was looking for a city where I could test a pilot
program, and Toledo fit the bill.
A major church opened its doors for me to speak, and
my team and I convinced around 150 people—most of them terribly
overweight or obese—to sign up for an abbreviated 11-week program. The
results (see sidebar) were outstanding, better than imagined, and gave
me the confidence to take the Perfect Weight America message across
the fruited plain. The result is my latest book, Perfect Weight
America, which was released January 2 and is already generating a
Weight America teaches you what to eat, when to eat it, how to cheat
right, which foods can add fat and which foods can help it disappear.
You’ll discover which foods make you hungrier and which foods keep you
feeling full. You’ll be reminded about the importance of staying
hydrated, how to integrate strategic snacking, and how adding superior
supplements to your daily regimen will give you that extra edge. I
also devote a chapter to an innovative cleansing and detoxification
program called The Perfect Cleanse that should be done seasonally in
January, April, July, and October.
If you’re looking to change your diet, change your
life, and change your world, then you’ve come to the right place.
Perfect Weight America is all about giving you the directions you need
to make a U-turn in life and get headed in the right direction. Maybe
it’s been years since you’ve woken up feeling refreshed or since you
attacked the day with some spring in your step. Maybe your life has
revolved around innumerable visits to the family doctor and expensive
specialists who struggle to find out what’s “wrong” with you. Maybe
you gulp down powerful drugs to fight off the ravages of hypertension,
type 2 diabetes, heartburn, and a host of other ailments—and wonder if
the side effects aren’t worse than the disease.
If this sounds like your life, then following the
health recommendations set forth in Perfect Weight America will hand
you the tools to transform yourself in ways you never thought
3 STRATEGIES TO HELP YOU REACH YOUR PERFECT
In Perfect Weight America, I provide you with all
the right foods, new habits, and a perfect-weight lifestyle. From a
nutritional supplement standpoint, there are three unique aspects that
I want to point out: cleansing, protein and insulin, and metabolism.
The Perfect Cleanse
intake of a diet high in refined and highly processed foods leads to
accumulation of toxins, increased contact time, and damage to the
lining of the gut, not to mention gas and bloating, due to higher
pressures developing inside the bowel. In plain language, such foods
gunk up the digestive tract like a mass of cookie dough in a garbage
Enough already! That’s what the body is saying after
years, if not decades, of abuse. I believe that if the digestive
system isn’t given a chance to restore itself—through body therapies
known as cleansing and fasting—then digestive-related disorders can
and will occur, affecting the very core of how the body grows, repairs
itself, gains energy, and reaches its perfect weight.
This is why I strongly recommend that you embark on
something I call the Perfect Cleanse, a 10-day detoxification and
cleansing system I recommend be done four times a year. The Perfect
Cleanse combines a revolutionary 10-day detoxifying eating plan and a
10-day, three-step cleansing supplement system aimed at purifying,
capturing, and removing toxins from the body.
You can find out more details in Perfect Weight
America, but the Perfect Cleanse starts with an eating plan tailored
to the seasons. In the winter, you eat a homemade chicken soup for
much of the day, followed by a healthy salad at night. In the spring
and fall, you eat chicken soup, fruit, and a healthy salad, and during
the hot summer, your diet revolves around fruit during the day and a
healthy salad for dinner.
You can take your cleanse to the next level by going
on the Perfect Cleanse system, which works naturally in the digestive
tract to contribute to overall health and wellness. If you’ve never
tried this type of cleanse, I urge you to view this like a spring
cleaning, a chance to complete an—ahem—top-to- bottom scrubbing of
every nook and cranny of your digestive tract. You need to reduce the
toxic load that has built up over the years from exposure to toxins in
the air, water, and food. Excess toxins can make you feel lethargic
and impact your health in many ways.
The Perfect Cleanse is a three-product system
including a patent-pending organic fiber blend that over a 10-day
period works by assisting the trapped toxins to move smoothly through
the digestive tract, gently sweeping the colon of accumulated waste.
Don’t worry, you won’t be chained to a porcelain throne. Perfect
Cleanse is a gentle formula with a digestive botanical blend that
works while you sleep to promote healthy, comfortable bowel
movements.* The formulation includes natural magnesium salts,
fenugreek seed extract, bishop’s weed, peppermint leaf, aloe vera,
ginger root, and fennel seed.
was also involved in the development of a high-protein and fiber meal
supplement smoothie mix called Perfect Meal, which is designed to
dampen the munchies an hour or two before lunch or dinner. When you
mix a serving of Perfect Meal into water, you are receiving two key
ingredients to slow the digestion of carbohydrates in your digestive
tract: Fibertrol and native whey protein. Fibertrol is a fiber blend
that includes glucomannan derived from konjac root, a traditional
Japanese food. It helps you feel full longer, reducing unnecessary
food cravings that can lead to overeating during meals and
overindulging on unhealthy snacks between meals.
As a snack, Perfect Meal helps you stay satiated due
to a very low glycemic index (GI) of 14. The GI ranks carbohydrates
according to their effect on your blood glucose levels. Any number
below 55 is considered a low GI food, so drinking a glass of Perfect
Meal will help you maintain healthy blood sugar levels instead of
spiking them when you eat a banana split sundae, for instance. As you
would expect, sugary desserts and refined foods have a high glycemic
index, which means they are digested very quickly, leaving you hungry
in a short time. When you keep nibbling sugary treats to satisfy your
sweet tooth, the downward spiral continues.
Perfect Meal can break the cycle. The Perfect Meal
powder comes in two natural flavors: creamy vanilla and milk
chocolate. Just add water, and you’re drinking something that will
satisfy your cravings for a sweet treat. At three grams of sugar and
200 calories, one serving is packed with protein and fiber. You can
purchase Perfect Meal in a small tub or in handy packets, perfect for
tucking into a pocket or purse as an SRE (snack supplement ready to
you’re scratching your head right about now, I don’t blame you—
fücoTHIN (pronounced few-co-thin), a brand new nutritional supplement
that was seven years in the making, can be characterized as a
non-stimulant weight management supplement with a thermogenic effect
for fat metabolism.* In fact, fücoTHIN has shown an ability to break
down belly fat by raising the body’s metabolic rate without causing
jitters, an increase in heart rate, or lost sleep. *
fücoTHIN is produced from the carotenoid—or
pigment—that turns brown seaweed “brown.” Russian researchers
conducted two double-blind, randomized, placebo-controlled clinical
trials that had 150 obese women from Moscow follow a meal plan of
1,800 calories a day while taking fucoxanthin (the main ingredient in
fücoTHIN) or a placebo. The two key results:
- Those studied for weight-loss effects who
received fucoxanthin lost an average of 14.5 pounds in just 16
weeks, versus those who received the placebo pill, who lost only 3
- Participants studied for metabolic effect found
that taking fucoxanthin raised their metabolic rate an average of
In addition, body fat loss was 11.8 pounds in the
fucoxanthin group, compared to 2.8 pounds in the placebo group. That’s
a 450 percent greater weight loss and 422 percent greater fat loss,
respectively. The women taking fucoxanthin also demonstrated
fucoxanthin’s ability to maintain normal liver fat, blood pressure,
triglyceride and Creactive protein (CRP) levels. *
What the Russian scientists hypothesized was that
fucoxanthin possessed strong thermogenic— or fat-burning—properties.
Thermogenesis is defined as a process in which the body generates
internal heat and thereby increases its metabolic rate, which in turn
requires the utilization of internal stores of energy, such as fat.
Translation: thermogenesis raises the temperature of the body’s
calorie- burning furnace, which burns fat. It’s the reason why
hibernating animals don’t freeze to death during a long, hard winter.
Their bodies spend the entire winter burning up stored fat that they
accumulated during the feeding season. The same principle could be
applied to humans: When stored fat begins burning up, the weight will
start coming off.
Garden of Life released fücoTHIN several months
ago—great news for those following the Perfect Weight America program.
All the research we’ve viewed shows that fücoTHIN’s fat-burning
results take about five to six weeks to react after you’ve started
taking one capsule with each meal. The effects seems to be gradual and
measurable, providing a steady metabolic boost, but research suggests
that by taking an advanced dosage of 9 to 10 capsules per day in
divided doses, results could be noticed in as early as two or three
weeks. So, don’t buy a bottle and think it’s going to work right away.
It takes time for your metabolism to shift.
GET AMERICA FEELIN’ GREAT IN 2008
Just after the recent New Year’s Day, I dipped my
toes into the Mission Beach surf in San Diego and began an 11-month
cross-country bus tour that will carry the Perfect Weight America
message to more than 46 cities in 30 states plus Canada. I picked
Mission Beach for a big reason. I began on my own road to recovery
there, a story that I tell in my book. I know you can do this. I know
we can do this.
I’ll be motoring to major cities like San Jose,
Seattle, Denver, Kansas City, Atlanta, Chicago, Philadelphia, New
York, and Boston as well as the hinterlands speaking to others about
how they can change their diet, change their lives, and change their
world. I’ll be speaking in health food stores, community centers,
local schools and churches— any place that will have me—to encourage
others on how they can reach their perfect weight. The Pew Research
Center reports that dieters say they are 29 pounds heavier than they
would like to be. If that number sounds like it’s in your ballpark,
then joining the Perfect Weight America campaign—and sticking to the
program— will move you much closer to your perfect weight and help you
feel much better about yourself.
And that sounds like a New Year’s resolution
Click Here to Return to the Perfect Weight America
*These statements have not been evaluated by the
FDA. These products are not intended to diagnose, cure or prevent any